Manager, Analytics | Remotive.com

Full Time
United States
Posted 1 month ago

● Conduct deep-dive analysis across multiple marketing channels to identify trends or opportunities for marketing adjustments.

 

Skills and Qualifications:

●  2+ years in a mentorship, senior or managerial role

●  3+ years experience working with web analytics platforms such as Google Analytics, GA360, Adobe Analytics

●  3+ years proficiency in deploying various first party and third party tags through tag management systems such as Adobe Launch, Google Tag Manager

●  Proficiency of technical skills including but not limited to JavaScript, jQuery, SQL, HTML/CSS

●  Expert-level knowledge in the process of how data is passed between a website and data layers, as well as, experience engaging with data objects and arrays within the data layer

●  Expert-level understanding of digital media platforms (social, e-mail) and metrics of digital success within marketing analytics (e.g. campaign attribution/effectiveness, web tracking, customer lifecycle marketing)

●  Experience and a strong understanding of measurement protocol and post-message API.

 

Nice to Haves:

●  Experience with heat mapping tools such as Hotjar, Microsoft Clarity

●  Experience with user tests or putting together insightful surveys

●  Prior experience in an agency setting

●  Experience working with database systems such as Redshift

●  3+ years experience in using data visualization tools, such as Tableau, Google Data Studio, for creating dashboards, reports, and data exploration.

 

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