Remote Digital Marketing Specialist – Online Tutoring / Education

Are you ready to join a highly-skilled tight-knit team improving the lives of thousands? Do you value the importance of education and learning? (we think this will really help you flourish in this role).
Are you a SEO and PPC specialist who can proficiently manage technical SEO (search engine optimisation) and PPC (pay-per-click) Ads?
If so, we have a fantastic opportunity for a talented digital marketing specialist, who enjoys being part of a fast-moving and ambitious team and who can deliver results.
Role Info:
Digital Marketing Specialist – PPC / SEO
Oxford / Remote – Meeting virtually daily.
Flexible working hours – Full Time
£35,000 – £45,000
Services: Home Tuition, Primary, GCSE and A level teaching, Adult Tuition, UCAS and Careers Advice, Preparation for 11+, 13+ Exams, Private Tuition, One-to-one teaching, Secondary Education, Primary Education, Home-schooling.
Pedigree: The Good Schools Guide 2023 – Google Customer Reviews 5 Stars
Our Story:
There is no excellent learning without excellent teaching, and our teachers teach in a way that inspires and motivates. We have over 20,000 qualified talented teachers providing tuition, chosen for their broad range of experience, professionalism, academic specialisms, passion, and dedication to their students.
We connect families across the UK to professional, experienced teachers who provide home and online tutoring for children across all age groups and subjects.
What started in the founders’ home in Oxfordshire in 2014 with a few local teachers, is now a national service with more than 20,000 teachers delivering around 5,000 lessons a month. Every week, another 50 teachers sign up to offer their services, attracted by the prospect of joining a truly professional operation, brimming with passion and commitment.
Where you come in:
Reporting into our Chief Technology Officer we are looking to appoint a Digital Marketing Specialist who can proficiently manage technical SEO (search engine optimisation) and PPC (pay-per-click) ads.
Key Responsibilities:
+ Perform comprehensive keyword research and development-related strategies.
+ Build and optimise PPC campaigns to support our marketing team.
+ Define, monitor, and analyse trends.
+ Develop paid search and paid social strategies and help us determine KPIs for each recommendation.
+ Actively test and analyse targeting criteria (keywords and audiences), ad creatives, landing pages, and bid strategies to drive results aligned with campaign goals.
+ Actively work to improve site speed and page ranking.
+ Communicate performance results and strategy recommendations.
+ Identify and maximise new growth opportunities.
+ Think creatively to develop innovative tactics and strategies that drive results.
+ Follow industry trends, drive innovation, and contribute to case studies, blog articles, and training.
About You:
+ SEO and PPC background with at least three years of experience in performance marketing.
+ Knowledge and experience using digital tools, including CMSs, Google Analytics, Google Pagespeed Insights, Adwords, Social Media platforms, SEMRush, Moz, Search Console, Ahrefs etc.
+ Social media marketing experience would be a big bonus – Tiktok, Meta, YouTube, influencer marketing, etc.
+ Good understanding of Google algorithms and SEO Best Practices
+ Can work independently and have a strong bias for action.
+ A good communicator that can suggest new marketing ideas to grow the business
Sounds like a good fit? Apply here for a fast-track path to our Leadership Team.
Your Experience / Background / Previous Roles May Include:
Digital Marketing Executive, Digital Marketing Analyst, SEO Executive, Paid Search, Online Marketing, PPC Executive, Performance Marketing, Social Media Executive
Application notice… We take your privacy seriously. When you apply, we shall process your details and pass your application to our client for review for this vacancy only. As you might expect you may be contacted by email, text or telephone. Your data is processed on the basis of our legitimate interests in fulfilling the recruitment process. Please refer to our Data Privacy Policy & Notice on our website for further details.
If you have any pre-application questions please contact us first quoting the job title & ref. Good luck, Team RR.